"Mobile-first" has already become a tired and generally meaningless cliche in this industry. Al Jazeera's new AJ+ mobile news experience is an exception worth exploring. It not only fragments news, … Read the whole story
More New Yorkers will soon be able to surf the Web and make calls while spending time in the subway. The Metropolitan Transportation Authority … Read the whole story
Women's interest publisher Meredith Corp. is launching a new native advertising platform called "Buzz" for its digital properties, beginning with the Web site for … Read the whole story
Nexage, a mobile ad exchange, on Wednesday announced it now supports mobile retargeting. The move lets mobile Web publishers tap into retargeting spend, Nexage … Read the whole story
In its first ever deep dive into the U.S. programmatic display ad marketplace, market research company eMarketer estimates that programmatic spend in display advertising … Read the whole story
Positioning itself as a necessary utility on par with water or gas, Facebook is rolling out Safety Check -- a service for people to … Read the whole story
This initiative was inspired by the newspaper's TimesMachine, a similar platform where subscribers can read complete issues of The New York Times in their … Read the whole story
Mobile budgets are finally feeling a little love as marketers plunk down more of their search budget to run smartphone search ads. Overall, marketers … Read the whole story
Increasingly, consumers, developers and brands are turning to the rewarded model as the solution that works. What makes the rewarded model so appealing is … Read the whole story