Mobile Marketing Daily
Monday, October 27, 2014
  • App Marketing Costs Hit New High In September

    App marketing costs hit an all-time high in September, driven in part by Apple's launch of the iPhone 6 and iPhone 6 Plus last … Read the whole story

  • Sen. Rockefeller Questions Whisper's Privacy Practices

    The anonymous social networking app Whisper, which touts itself as the "safest place on the Internet," is facing questions from Capitol Hill about the … Read the whole story

  • Titan, Chicago Transit Testing Gimbal Beacons

    Transit advertising company Titan and the Chicago Transit Authority are testing Gimbal beacon technology at a number of locations throughout the CTA's system, focusing … Read the whole story

  • SmarTV, Quadriga Merge, Offer Interactive TV Service To Hotels

    The in-room TV experience is about to get more interactive for some hotel guests following a merger between Quadriga Worldwide, which provides guest technology … Read the whole story

  • Women Click More And Spend More On Mobile, Per Study

    Who clicks through more ads on a device running Google's Android or Apple's iOS operating system, women or men? Analyzing more than 1 billion … Read the whole story

  • Omni-Channel Behaviors May Ebb And Flow

    As consumers consult multiple channels along their paths to purchase, their behaviors are also subject to change and even retreat to earlier habits. Shoppers … Read the whole story