Mobile Marketing Daily
Wednesday, November 5, 2014
  • Mood Media Rolls Out Mobile Interactivity

    Mood Media, which supplies music and atmospheric audio content for retail, hospitality and financial service establishments, is rolling out Presence, a new location-based mobile … Read the whole story

  • Lord & Taylor Goes All In on Beacons; Urban Outfitters Launches

    The beacon tidal wave is growing. Following a successful three-month trial of beacons in several of its stores, Hudson's Bay Company (HBC), which owns … Read the whole story

  • Google, LG Ink 10-Year Patent Deal

    Google and LG have entered into a 10-year patent cross-licensing deal that could support new technology for connected devices for homes, cars, and manufacturing, … Read the whole story

  • Voters Turn to Social, Mobile for Political News

    The midterm elections are upon us, at last. Like most Americans, I am profoundly grateful that this political season -- in effect, a combination … Read the whole story

  • Carrier IQ Agrees To Settle Privacy Battle

    Carrier IQ has agreed in principle to resolve a class-action lawsuit alleging that its software for mobile devices violated consumers' privacy. If finalized, the … Read the whole story

  • Polar Taps Moat For Viewability

    Polar, which operates the MediaVoice native advertising platform, is joining forces with Moat to provide publishers with analytics for viewability and attention for native … Read the whole story

  • Tinder Searches For New CEO

    Ahead of a major monetization effort, Tinder's owners are looking for a more mature CEO to run the company. When they do, Sean Rad, … Read the whole story

  • Is NFC The Next Big Opportunity For Video Advertising?

    In Steven Spielberg's 2002 film "Minority Report," a pre couch-jumping Tom Cruise plays a hero cop in a dystopian 2054 America. One of the … Read the whole story