Starcom MediaVest Group is moving to integrate location-based data into clients' media campaigns with a new service, SMG Maps. This will be a joint effort with PlaceIQ, as part of … Read the whole story
Internet advertising revenue in the U.S. rose 17% to $12.4 billion for the third quarter of 2014. The numbers also mark a 6.5% increase … Read the whole story
Time Inc. has entered into a new strategic partnership with technology firm IFTTT (which stands for "if this then that") with the goal of … Read the whole story
Now Comcast's Xfinity media platform is launching Xfinity in UHD -- a new 4K TV app on 2014 Samsung 4K TVs. Comcast's own NBC … Read the whole story
AKQA decided to go mobile with its holiday card this year. Read the whole story
While it's a huge headache for Sony, the massive leak of its internal documents is an early Christmas present for reporters and bloggers, who … Read the whole story