MoBlog
by Steve Smith, Staff Writer
The same augmented reality and virtual raeality tools that marketers imagine will help them reach consumers in new ways, may also be used by consumers to turn brands off -- … Read the whole story
by Laurie Sullivan
NBC made history this year when it decided to live stream Super Bowl XLIX and its halftime show featuring Katy Perry and Lenny Kravitz … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
The mobile channel was once again poorly utilized by advertisers during this year's big game. Perhaps they were too distracted by the well-meaning but … Read the whole story
by Laurie Sullivan
Marin Software announced Monday that its platform now integrates with mobile ad exchanges MoPub and Nexage, giving marketers a connection to consumers through mobile … Read the whole story
COMMENTARY
by Elad Natanson
After strong growth in 2014, apps are going to continue their dominance over the mobile web in 2015. Watches and other wearable devices, and … Read the whole story
by Gavin O'Malley
Facebook is testing a new service that pops place-based information right into users' News Feed. If users choose to view a particular place tip, … Read the whole story
by Wendy Davis
Faced with pressure from lawmakers, Verizon said on Friday that it will allow its mobile customers to opt out of a controversial tracking program. … Read the whole story
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by Gavin O'Malley
A year after launching the anonymous messaging app, Secret co-founder Chrys Bader is moving on. Despite some enviable buzz and influential early adopters, the … Read the whole story
by Wendy Davis
Android user Mark Ellis is asking a federal appellate court to revive a lawsuit alleging that the Cartoon Network wrongly transmitted information about him … Read the whole story