MoBlog
by Erik Sass, Staff Writer
Over the last few years smartphones and tablets have become ubiquitous, with little understanding of their effects on users' cognition and psychology. Now there is growing concern about their effect … Read the whole story
COMMENTARY
by Jeff Hasen
Super Bowl telecast advertisers took no chance and presented spots as if it was 1977, showing us puppies and Snickers transformations, while ignoring the … Read the whole story
by Aaron Baar
"Many are saying they're spending too much on low pricing, and [though] they're attracting customers, they can't keep that up," independent telecom analyst Jeff … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
While the masses of consumers may not yet see mobile payments as any great advantage, many retailers are on the other side. More than … Read the whole story
by Laurie Sullivan
Marin Software announced Monday that its platform now integrates with mobile ad exchanges MoPub and Nexage, giving marketers a connection to consumers through mobile … Read the whole story
by Aaron Baar
According to Consumer Intelligence Research Partners, iOS and Android accounted for 95% of mobile phone activations during the fourth quarter of 2014, following a … Read the whole story
by Tyler Loechner
Mobile supply-side platform (SSP) Inneractive on Monday announced the launch of Story, a native video ad product. The company says Story will allow for … Read the whole story