MoBlog
by Erik Sass, Staff Writer
Overtaxed or merely lazy parents, take heart! You will soon have yet another source of kid-friendly mobile content to serve up to your beloved offspring when they just won't shut... … Read the whole story
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by Tyler Loechner
AppNexus, an ad tech firm, this week announced that data from adsquare, a European mobile audience targeting company, will be made available to AppNexus … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Mobility opens up new opportunities for narrowcasting to niche video tastes. But it also requires a re-thinking of the interfaces we need to access … Read the whole story
by Erik Sass
While broadcast advertising revenues may be stagnant, the radio industry's local digital ad revenues will continue growing at a double-digit rate in 2015, per … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Social media is a relatively minor source of information for new car buyers, including persons age 32 and under, according to new data from … Read the whole story
by Laurie Sullivan
Google announced a program Thursday that will allow mobile developers to advertise their apps in the Google Play. In the next few weeks, the … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
One of major obstacles to mobile commerce is less the technology and more the knowledge about the technology. This point was driven home at … Read the whole story
by Wayne Friedman
Word-of-mouth marketing has been a big help to movies for decades. Now, with social media, many are looking to affix specific value to that … Read the whole story