MoBlog
by Steve Smith, Staff Writer
Mobile's potential has been constrained by its superficial likeness to the Web. We are missing too many of the device's unique characteristics and promise by merely shrinking the Internet. Read the whole story
by Karlene Lukovitz
By spotlighting the range of the brand's flavors, the cookbook's launch is partly designed to drive awareness of a new variety, Lay's Wavy Cheddar, … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
The Interactive Advertising Bureau (IAB) has released what it is calling the "mobile programmatic playbook," the first document from the IAB focused on mobile … Read the whole story
by Tanya Gazdik
Marketers should think twice before discounting the influence of Baby Boomers, who still control 70% of all disposable income in the U.S. Their embrace … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Large companies like General Motors and Sony have a slew of experts in the background assuring that legal privacy policies are in place, but … Read the whole story
by Gavin O'Malley
Proving the rumor mill to be correct, Facebook has gone and launched a peer-to-peer -- or friend-to-friend -- money transfer service. Officially part of … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Astro Teller, Google X scientist and Moonshots captain, told the audience at South By Southwest Tuesday that each day the team looks for the … Read the whole story
by Erik Sass
U.S. advertising spending didn't exactly explode last year, but it wasn't totally flat either. It saw 0.7% growth from $140 billion in 2013 to … Read the whole story
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by Laurie Sullivan
Microsoft head of marketing Chris Capossela made the announcement earlier this week that the company would scrap any new versions to Internet Explorer, but … Read the whole story