While some bosses may worry their younger employees are wasting time on mobile devices -- and are probably entirely correct about this -- they would be well advised to let … Read the whole story
In the cookie-less world of mobile, hyperlocal data is an effective way to overcome the challenge of relying on IP addresses for location information … Read the whole story
U.S. mobile phone sales by consumers earning less than $30,000 annually grew more than 50% for the third consecutive quarter ended February 2015 -- … Read the whole story
When it comes to spending money for mobile gaming, a lot of the money can come from a relative few. In games where revenue … Read the whole story
Still experimenting with its messaging model, Twitter is making it easier for users to receive direct messages. Brands and individual users can now opt … Read the whole story
Nielsen recently published a fascinating study called "Screen Wars, The Battle For Eye Space In A TV-Everywhere World." The title indicates how we as … Read the whole story
Marketers and media continue to focus on Google's mobile algorithm changes, effective Tuesday, on smartphones and tablets, but few consider how it will influence … Read the whole story
Half of connected TV owners are more likely to stream content than to watch traditional TV because there are fewer commercials. The Interactive Advertising … Read the whole story
"In many ways, we're experiencing a new golden age of content," the IAB's Sherrill Mane says. "The whole experience of the living room is … Read the whole story