by Katy Bachman
WiFi, Bluetooth and vehicle-to-vehicle safety communications could be on a collision course unless the government figures out a way to share spectrum. Over the … Read the whole story
COMMENTARY
by Jordan Cohen
April 21, 2015 will be remembered as one of the most significant days in the history of the Internet, as the world's largest online … Read the whole story
by Joe Mandese
While the Interactive Advertising Bureau and PwC still don't break programmatic out as a share of total digital ad spending, the release of 2014 … Read the whole story
by Erik Sass
'The Wall Street Journal' has unveiled a redesigned Web site that will be consistent across different devices, complementing its recently relaunched Android app. The … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Overall, shopping apps have the highest penetration in the U.S. and Amazon's Android dominance does not extend as much outside. A new international study … Read the whole story
by Aaron Baar
"This is all about turning the fitness tracking trend on its head and playing off Joe Boxer's irreverent [tone]," says Jamie Stein, vice president … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
TV may not be going away, but the TV set itself is on the decline. Slowly but surely, TV viewing is rising on other … Read the whole story
by Laurie Sullivan
Yahoo released native video and video-app install ads on Wednesday, days before NewFront 2015 takes place next week in New York. The video ad … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to new figures from eMarketer, the global mobile advertising market will hit two significant milestones in 2016, surpassing $100 billion in spending and … Read the whole story
by Gavin O'Malley
Thought your organic reach and referral traffic couldn't get any lower on Facebook? Well, the social giant just announced more News Feed changes, which … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
One hospitality brand described behavioral changes based on more consumers using their mobile phone to search for goods and services. The brand marketer said … Read the whole story
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by Katy Bachman
Google spent $5.47 million on lobbying in the first quarter -- more than all tech and telecom companies. That's up 45 percent over the … Read the whole story
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by Richard Whitman, Columnist
For, oh, at least the past 7-10 years, every prognosticator has gleefully been promising "this is the year of mobile!" to the point where … Read the whole story
by Gavin O'Malley
Continuing its war on haters, trolls and all manner of aggressors, Twitter on Tuesday expanded its definition of prohibited content to include "threats of … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Mobilegeddon has struck -- and considering that one in five of the UK's top brands were outed earlier this month for not being mobile-friendly, … Read the whole story
by Laurie Sullivan
Yahoo reported Tuesday that search volume rose in the first quarter of 2015, with searches reaching a five-year high. The partnership with Mozilla was … Read the whole story
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by Wayne Friedman
Local media programmatic CPMs are less than half of local advertising sold directly from traditional sales executives -- but long-term programmatic has a bright … Read the whole story
by Wendy Davis
The major television broadcasters have agreed to accept $950,000 from Aereo to settle claims that the online video distributor infringed copyright by streaming TV … Read the whole story
by Joe Mandese
Programmatic audience targeting is not new to the political spectrum. In fact, some might argue that political media campaign strategists have been among the … Read the whole story