MoBlog
As in so many other types of media, mobile came from nowhere less than 10 years ago to dominate news consumption, besting desktops and increasingly displacing traditional media like newspapers. Read the whole story
Twitter said late Tuesday it will open some of its advertising inventory to Google. The two companies will develop a new attribution model for … Read the whole story
- COMMENTARY
Given the Apple Watch's breadth of offerings, many companies now have a great opportunity to provide timely and relevant messages to captive audiences. With … Read the whole story
The online audience for U.S. newspapers set another goal in March. The increase was largely due to the continuing expansion of the mobile audience. … Read the whole story
- COMMENTARY
We live during a time in which it is increasingly hard to separate technology milestones from cultural milestones. To take just one example - … Read the whole story
Adform, a Denmark-based demand-side platform (DSP), wants to extend to the other side of the equation and offer technology to publishers as well. The … Read the whole story
Yahoo sounded just like a regular TV network as it announced a slew of new shows at its NewFront presentation to advertising execs. The … Read the whole story
With consumers spending more and more time tethered to their phones and other devices, a former social media marketing manager has launched Folk Rebellion, … Read the whole story
COMMENTARYThe mobile march on retail continues with yet another indicator of the impact by various measures. In the first three months of this year, … Read the whole story
