MoBlog
by Erik Sass, Staff Writer
Havas Group's pure-play mobile practice, Mobext, has signed a deal with Shazam, giving it access to the latter's data and services for mobile retargeting and profiling of mobile users around … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
As a news alert and interactive device, the Apple Watch remains unconvincing. But it is proving most valuable to me in its ability to … Read the whole story
by Tyler Loechner
Digital ad tech firm Centro has announced that its demand-side platform is now plugged into several ad exchanges -- including Google's DoubleClick and Dailymotion … Read the whole story
COMMENTARY
by Paolo Gaudiano, Op-Ed Contributor
The latest issue of the Journal of Advertising Research includes a very interesting article by comScore co-founder Gian Fulgoni titled "The Rise of the … Read the whole story
by Gavin O'Malley
No mere side act, Facebook is extremely bullish about Messenger and its potential as a standalone consumer service. The social giant is no longer … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Retailers have an eye on mobile payments but see other pressing issues ahead of what customers may be adopting. More than a third (37%) … Read the whole story
by Wendy Davis
Craigslist has settled its long-running lawsuit against 3Taps, which allegedly scraped data from the listings site in order to help developers mesh Craigslist's apartment … Read the whole story