MoBlog
by Erik Sass, Staff Writer
After several years of so-so fitness trackers and the abomination known as Google Glass, the debut of Apple Watch was supposed to inaugurate the age of wearable devices, taking them … Read the whole story
by Ben Frederick
The days of Flash rich media ads on mobile may be numbered, says open ad management platform Sizmek. When an ad defaults, it reverts … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
This is the eighth summer of the iPhone era, and the eighth year of these columns. What better time to put on a true … Read the whole story
by Ben Frederick
Celebrating one year of mobile app promotion on their blog, Twitter announced three new beta features for app install advertisers. The features promise to … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
For the last nine to 10 years, pundits proclaimed this (whatever year it was) was the "year of mobile." I'm here to tell you … Read the whole story
by Ben Frederick
As the world of beacon-powered advertising grows larger, the tech behind it gets smaller. Gimbal this week announced new USB beacon hardware that uses … Read the whole story
COMMENTARY
by Jeremy Duimstra, Op-Ed Contributor
So it's pretty much pop-culture Christmas + SXSW in San Diego this week, as Comic-Con opens officially Thursday morning. What we're looking for are … Read the whole story
by Tyler Loechner
A lingering concern has been that different viewability vendors, measuring the exact same campaign, may yield different results -- even if all are accredited … Read the whole story
by Gavin O'Malley
As part of a broader strategic realignment, Microsoft announced plans on Thursday to cut roughly 7,800 jobs. The bloodletting will mostly impact the company's … Read the whole story
by Gavin O'Malley
Tinder users can now confirm the authenticity of their interactions with celebrities and other public figures. The dating app is adding verified symbols to … Read the whole story
by Erik Sass
Consumers are getting a new streaming audio option courtesy of iHeartMedia and AT&T U-verse, which are joining forces to launch iHeartRadio for U-verse TV … Read the whole story