MoBlog
by Erik Sass, Staff Writer
As promised, Google is rolling out a new button in mobile search ads that allows users to make a purchase directly from that ad. The new mobile "buy" button takes … Read the whole story
-
by Ben Frederick
Mobile ad platform Opera Mediaworks announced a new arm of its creative branch, Opera House, a decentralized group, with members of the studio available … Read the whole story
by Laurie Sullivan
If marketers don't make massive changes in the capabilities on Web sites that make it easier for consumers to make purchases from their mobile … Read the whole story
by Sarah Mahoney
Some 67% of consumers plan to spend more this year than last, a significant leap from 50% last year. "We weren't expecting such a … Read the whole story
by Erik Sass
Uber-hip millennial news powerhouse Vice has struck a content partnership with less hip mobile carrier Verizon, which will bring original Vice video to Verizon's … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Digital marketers should be excited by mobile contactless payments but the biggest leap forward Apple Pay could bring is a combination of contactess loyalty … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
For mobile shoppers, deals continue to rule. Most consumers in a store would be OK with retailers knowing where they are in the store … Read the whole story