There's no mistake where online video viewing trends are headed. YouTube CEO Susan Wojcicki unveiled a major redesign of its mobile app this week at VidCon, adding: "We're focused on … Read the whole story
Instead of just dismissing ads, a startup is asking consumers to select their feelings about ads using emoji. Emogi's platform, called Emotion Engine, allows … Read the whole story
It's hardly a secret that many consumers use their phones in stores, even though most of the actual purchases are from the store itself. … Read the whole story
While millions of beacons and sensors get deployed on the ground all over the world, another part of the Internet of Things is going … Read the whole story
Mobile continues to drive brand budgets in search advertising as nearby searches rise. The Americas saw double-digit year-over-year growth in search advertising spend, mostly … Read the whole story
YouTube CEO Susan Wojcicki promised to add virtual reality and 3D support for videos that play back in its 360-degree format. The announcement, made … Read the whole story
The party's almost over for marketers who thought they could continue to bid less on mobile campaign keywords, compared with the price paid for … Read the whole story
Hating is rampant in social media. Now mobile brand HTC and agency BSSP demonstrate how social media can be more uplifting with the new … Read the whole story