Mobile Marketing Daily
Monday, August 10, 2015
  • TCU Teams With Vivoom To Promote Football

    Texas Christian University is partnering with mobile advertising platform Vivoom for a series of co-created video campaigns revolving around school spirit and the college's … Read the whole story

  • Rethinking Mobile Marketing: Evolving From The Device To The Experience

    "Marketing" is a terrible word for the business of making connections. And in this age of cyber attacks, "mobile marketing" conjures up horrors of … Read the whole story

  • Beyond Partnerships, Brands Should Build 'Ecosystems'

    "The main goal for brand ecosystems is to lean on the best attributes of both companies to improve the offering with the clear goal … Read the whole story

  • Mobile Shoppers Looking for Products Start at Amazon

    The starting point for mobile shoppers depends on what they're looking for. When looking for information, Google wins out, but for products, it's all … Read the whole story

  • Virgin America Celebrates Anniversary With Promos

    Virgin America, which is the "official airline of the San Francisco Giants," celebrates "Virgin America Night" Aug. 15 when the team hosts the Washington … Read the whole story

  • Corona Extra Sponsors Juanes Tour

    Constellation Brands' Corona Extra is teaming up with Latin musician Juanes and is serving as the official beer sponsor of the artist's "Loco De … Read the whole story