MoBlog
by Gavin O'Malley, Staff Writer
The next time you message a contact on LinkedIn, do you think they'll prefer a smiling pile of poop or the classic yellow smiley face? Both ill-advised options will soon … Read the whole story
by Ben Frederick
Mobile will account for 52.4% of total digital spending, an increase of 59%, surpassing desktop and print marketing for the first time. eMarketer estimates … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to the 2nd annual report on Consumer Mobility from the Bank of America and Flurry Analytics, the US population is perpetually plugged-in, as … Read the whole story
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by Ben Frederick
The share of impressions in the Web browser environment is still growing at 46% (in-app impressions were 54%). Interstitials had the highest ad engagement … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
As the IAB UK shows that Brits spend just over half of the nearly three hours per day they are online glued to a … Read the whole story
by Laurie Sullivan
Search is the No. 1 source for home improvement ideas among Southerners, and one of the top three sources overall for home renovators and … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
eMarketer on Tuesday released new projections for mobile advertising, noting that mobile will account for 52.4% of all digital spend this year -- a … Read the whole story
by Laurie Sullivan
Mobile accounts for 50% to 70% of all consumer interactions with brands, with app session launches increasing 51% year-over-year. But the growth in mobile … Read the whole story
by Ben Frederick
Mobile ad tech platform Appcoach announced $10 million in series A funding this week. The China-based company offers display, video and native ads programmatically. … Read the whole story
by Laurie Sullivan
Bing wants to help sports fans win their fantasy football games this season -- but more importantly, to show marketers and consumers that Microsoft's … Read the whole story