MoBlog
by Gavin O'Malley, Staff Writer
For reasons that remains mostly unknown (Ballmer's braggadocio? Strategic shortsightedness born from bureaucracy?) Microsoft was extremely late to the mobile party. As a result, the mobile operating
ecosystem is still … Read the whole story
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by Ben Frederick
Mobile will account for 70% of the programmatic display market by next year. Expenditure on mobile programmatic has also led to increased investment in … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Beer is entering the world of connected objects. Well, at least the home storage and tracking of beer supply, if not yet the actual … Read the whole story
by Laurie Sullivan
With more consumers reaching for their mobile devices this holiday season to search for goods and make purchases, marketers need to optimize pages for … Read the whole story
COMMENTARY
by John Hoholik, Op-Ed Contributor
With new channels, such as wearable technology devices, brands have the opportunity to create tailored messages to each consumer - creating a new customer … Read the whole story
by Gavin O'Malley
To better compete against Periscope and other mobile-focused live video-streaming social networks, YouNow has raised an additional $15 million from Venrock, Oren Zeev and … Read the whole story
by Sarah Mahoney
In Interbrand's new ranking of the world's most valuable brands, it's not much of a surprise that Apple and Google held onto the No. … Read the whole story