MoBlog
by Gavin O'Malley, Staff Writer
It's the billion-dollar question: Can Google thrive in an increasingly mobile world? At present, there are some signs that the search giant is in trouble. Last week, I mentioned that … Read the whole story
by Ben Frederick
Location data is extremely valuable for mobile marketers -- but half the battle seems to be convincing users that it's OK to share their … Read the whole story
by Gavin O'Malley
For a look at the future of mobile customer service -- and mobile banking in particular -- look no farther than Spain's CaixaBank. The … Read the whole story
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by Ben Frederick
Ad tech company AdTheorent announced today that it will incorporate data from research firm IHS Automotive into a cross-channel attribution solution linking mobile and … Read the whole story
by Ben Frederick
Flipboard, a social magazine that curates content from around the Web, announced it was opening up its Interest Graph to use by advertisers to … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Programmatic advertising, the use of technology to automate the buying, selling or fulfillment of ads, is becoming the standard for marketers looking to simplify … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Mobile hitting a billion pounds is making the headlines -- but the question should be why display is about to overtake search. Is price … Read the whole story