From an outsider's perspective, the care, effort and data science that can go into making a seemingly minor change in the user experience can look like madness. Who cares enough … Read the whole story
Driven by Facebook and other market leaders, more than 1.4 billion consumers will use mobile messaging apps, this year. Worldwide, that means 75% of … Read the whole story
Facebook is revamping its advertising offerings for Instant Articles, following complaints from publishers that certain restrictions were making it difficult to monetize their content … Read the whole story
Trying to out-Twitter Twitter, Facebook on Wednesday debuted a new app that encourages users to subscribe to push notifications from various content providers. For … Read the whole story
Now it looks like there may be more than 6 billion connected things in use around the world as soon as next year, with … Read the whole story
Opera Mediaworks, a mobile ad platform under the umbrella of Opera, reported Q3 financial results today, with most of their revenue thanks to mobile … Read the whole story
Mobile marketing firm Swrve announced today the completion of a $30 million series C funding round, and the acquisition of mobile data automation platform … Read the whole story
A Florida resident has sued Facebook for violating a federal robo-texting law by "bombarding" her with unwanted text messages. Read the whole story
VideoAmp, a Santa Monica-based cross-screen tech company, has raised an additional $15 million. VideoAmp helps media buyers buy and optimize audiences cross-platform. "The market … Read the whole story