MoBlog
by Gavin O'Malley, Staff Writer
Is there anything people won't do on their phones? That question is getting harder to answer, since folks appear increasingly content to conduct all manner of business on their little … Read the whole story
by Wayne Friedman
Rentrak and Millennial Media are launching a new product where advertisers can retarget TV commercials to mobile devices. The companies say marketers can measure … Read the whole story
COMMENTARY
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The era of consumer neuroscience is upon us, here to provide nuanced insights into precisely how we respond to the messages that advertising inundates … Read the whole story
by Gavin O'Malley
Trying to keep users engaged, Vine is inviting them to remix any audio they can find within the network. The new features should make … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The advertising industry stands at the edge of a cliff looking down at the beginning of a new metrics and measurement guide for mobile, … Read the whole story
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by Ben Frederick
Dunkin' Donuts is testing a new mobile app functionality that will allow users to order ahead and even get their donuts delivered. The company … Read the whole story
by Laurie Sullivan
As part of the initiative Google calls "app-first content," search query results will now return some details from within apps served on google.com. If … Read the whole story
by Wendy Davis
Six mobile phone manufacturers have agreed to resolve a privacy class-action alleging that they installed controversial key-logging software developed by Carrier IQ, according to … Read the whole story