MoBlog
by Gavin O'Malley, Staff Writer
Need any more evidence that mobile is experiencing a breakout holiday shopping season? How about the fact that Nanigans' ecommerce clients increased mobile advertising by 134% on Cyber Monday,
compared … Read the whole story
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by Jess Nelson
Black Friday may have been a bust this year for brick-and-mortar retailers, but mobile shopping remains a bright beacon for the holidays and email … Read the whole story
COMMENTARY
by David Rodnitzky, Op-Ed Contributor
"In general, it could be argued from the consumer point of view that the better the search engine is, the fewer advertisements will be … Read the whole story
by Gavin O'Malley
There are products that young people prefer because they're cool, and those they use due to their essential utility. Remarkably, Facebook now appears to … Read the whole story
COMMENTARY
by Tim Koschella, Op-Ed Contributor
Today, there are essentially two ways in which mobile advertisers can programmatically access video, native and banner inventory: Open RTB and its custom variations, … Read the whole story
by Ben Frederick
Google has updated the data saver mode in Google Chrome on Android - no word on iOS yet - to save up to 70% … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Many consumers are not familiar with The Internet of Things, so marketers still have a bit of an educational task in front of them. … Read the whole story
by Felicia Greiff
Adsmovil, a Cisneros Interactive mobile ad company, has announced that 8% of the company's revenue in Latin America comes from programmatic advertising. Read the whole story
by Sara Guaglione
Readbug, a new digital newspaper app, hopes to increase the digital reach of independent UK magazines by curating a collection of magazines and articles … Read the whole story
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by Amy Corr
Random App of the week: EA Sports launched an NBA Live Mobile Companion App that allows players to scan their faces and customize players … Read the whole story
by Gavin O'Malley
Mark Zuckerberg and wife Priscilla Chan have pledged to give away 99% of their Facebook stock, which is presently valued at about $45 billion. … Read the whole story