MoBlog
by Ben Frederick, Staff Writer
It's easy to say that mobile and wearables are the future of in-store transactions, and perhaps they are. But the established nature of banks in our society -- coupled with … Read the whole story
by Gavin O'Malley
Worldwide, Spotify continues to dominate other music-streaming services, yet, Pandora Radio still takes the top spot in the U.S. with its interactive radio service. … Read the whole story
by Felicia Greiff
Ad-quality firm DoubleVerify is launching an in-app viewability solution with Israeli mobile marketing firm Ubimo to ensure "consistent and scalable viewability measurement across the … Read the whole story
by Sarah Mahoney
"What really stood out to us this year is the rise of the specialty store, and not so much the mass marketers," says Tania … Read the whole story
by Karl Greenberg
The effort comprises seven co-branded U.S. television spots launching Dec. 3, about two weeks before the movie opens, with a contiguous global promotional campaign … Read the whole story
COMMENTARY
by Djamel Agaoua, Op-Ed Contributor
In order for mobile technology to become ubiquitous in a commercial sense, we need to get to the point where mobile ads are more … Read the whole story
by Aaron Baar
In the United States, a quarter of 1,000 online survey respondents said they watch seven or more hours of content a day. (Work and … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
With study after study showing mobile having a blowout impact on holiday sales, it would appear many retailers are reaping some of the revenue … Read the whole story