MoBlog
by Gavin O'Malley, Staff Writer
Like the truth, lawsuits will set you free -- or, at least, free sensitive information that you never wanted to see the light of day. That's the case for Google … Read the whole story
by Ben Frederick
Political advertising has been traditionally rooted in TV. However, voter eyes are starting to move from TV to mobile. In this year's voting cycle, … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
There will be lots of predictions for the year ahead, but nothing seems to be as pivotal as recognizing how much mobile video viewing … Read the whole story
by Gavin O'Malley
In terms of app downloads, Google's Android increased its lead over Apple's iOS in 2015, while Apple continued to generate a disproportionate share of … Read the whole story
COMMENTARY
by April Mullen, Columnist
In 2016, a larger percentage of email opens will take place on a mobile device than on a desktop, according to predictions. What does … Read the whole story
by Laurie Sullivan
Kenshoo has released data estimating that among its clients, paid-search impressions rose 8% in Q4 2015, compared with the prior quarter, and 12% year-over-year. … Read the whole story
by Laurie Sullivan
Google disabled more than 780 million ads in 2015 for violating its policies, up from 524 million in 2014. The findings released in its … Read the whole story
COMMENTARY
by Matthew Westover
Marketers of all stripes can learn a lot from brands getting great results from smart cross-device tactics. Read the whole story
by Larissa Faw
Those are just some of the developing trends chronicled in Mindshare's latest "Culture Vulture" report, examining cultural and behavioral trends and insights to help … Read the whole story
by Tobi Elkin
The Interactive Advertising Bureau (IAB) on Friday released a new Data Segments & Techniques Lexicon that attempts to demystify data usage in the marketplace … Read the whole story