Get ready for a major turning point in the world of ecommerce and mobile marketing. Next year, more than half of all domestic digital consumers will use a smartphone to … Read the whole story
For the dozens of brands spending big bucks to air advertisements on broadcast television, recent data shows the importance of where and when the … Read the whole story
After decidedly mixed reviews when it debuted last year, Facebook's Instant Articles publishing platform is winning over publishers with new options that make it … Read the whole story
When it comes to consumer electronics, telecommunications and entertainment, the categories are maturing, meaning fewer big jumps when it comes to loyalty and engagement, … Read the whole story
It may seem simple, but having the ability for a wearable head display mounted device to detect whether someone is wearing the gadget without … Read the whole story
According to a Nielsen Audio study commissioned by the Katz Radio Group, radio will have a strong impact on undecided primary voters as we … Read the whole story
Off-price chain Marshall's came in as the No. 1 brand in the department store category, followed by TJ Maxx, Dillard's, Kohl's, and JCPenney. Macy's, … Read the whole story