Tumblr's usership is already plateauing, and this will mark its last year of double-digit growth. Read the whole story
RhythmOne released its 2015 Mobile Benchmarks report Wednesday, showing that sports, entertainment and travel ads perform well on mobile. The highest completion rates were … Read the whole story
Radio's core broadcast assets remain meaningful, and there is a bright spot in both RAB data and broad industry trends: Radio broadcasters reported $889 … Read the whole story
The average app sees 9% daily engagement within three months of being installed on a device, while for gaming apps that number drops to … Read the whole story
The media business typically accepts the usual spending windfall during election years and rarely looks at how political candidate and advocacy advertising works. Without … Read the whole story
Twitter's loss appears to be Reddit's gain. The bare-bones link-sharing site has hired Mark Luckie as its first head of journalism and media. Luckie … Read the whole story
IAB UK research shows that people are actively checking email while watching the television, and a quarter are happy to act on messages and … Read the whole story
The new business intelligence company will help businesses understand purchase intent and offline behavior. The two companies will be run separately, with the former … Read the whole story
Prevent #Catmageddon. Captcha tool helps find missing people. Let's launch! Read the whole story
Last week the Interactive Advertising Bureau released its first buyer's guide for DOOH. It begins with a summary of DOOH's strengths, including its ability … Read the whole story