Do we really need e-readers? As the world is overrun by bigger smartphones and smarter tablets, you might think not. But the single-purpose gadgets seem to be holding their own. … Read the whole story
Between the outrageous moments in debates and the shifting ad-tech landscape, the fundamentals of political marketing remain the same, and mobile devices are playing … Read the whole story
Around the country, digital consultants are now threading mobile-first strategies into candidates' campaigns. Bernie Sanders has been successfully deploying SnapChat, Ben Carson bought "complete … Read the whole story
As with most technologies, younger generations appear far more willing to buy stuff using their mobile devices. Stateside, Generation Z (ages 18 to 24) … Read the whole story
Conversations used as quality signals to better optimize paid-search advertising have become more popular, especially through click data from mobile devices. Mobile searches generated … Read the whole story
The ability to stream video through Facebook Live, the social platform's live video-streaming service, will be extended to Android phones in the U.S., the … Read the whole story
Even though you can't buy there, Samsung 837 is all about using experience to create demand and showcases Samsung's brands that range from mobile … Read the whole story
Clear Channel Outdoor Americas announced the launch of a new set of analytics and data tools to help advertisers and agencies segment and target … Read the whole story
American Media, Inc. has appointed Neil Goldstein senior vice president and group publisher of AMI's entertainment titles, including "Star," "OK!," "National Enquirer" and "Soap … Read the whole story
Martin Williams hired Greg Brinker as senior vice president, director of account management and Lori Yeager Davis as senior vice president, director of engagement. … Read the whole story