MoBlog
by Gavin O'Malley, Staff Writer
Though engagement rates remain low, the mobile marketplace appears to be recovering from a paralyzing app glut. That's according to new findings from analytics firm Localytics, which processes around
120 … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Loyal customers tend to like mobile apps. However, loyalty marketers seem to be a bit behind when it comes to using mobile for reward … Read the whole story
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by Gavin O'Malley
Twitter on Tuesday debuted a novel concept to cut down on spam and abuse in Periscope broadcasts. Like most social platforms, Periscope users are … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
It's not hard to be a naysayer about TV Everywhere, but could it be? Is it finally getting its act together? Read the whole story
by Wayne Friedman
NBA's networks TNT, ESPN and ABC all witnessed higher national advertising revenues so far through three rounds of the NBA playoff season. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
The new marketing pitch for why a consumer should join the smart home revolution may be as simple as money. As in saving it, … Read the whole story
by Ben Frederick
The acquisition will give Rouge control of all of On-Campus's digital video, online and mobile assets. Rouge will also expand its U.S. network by … Read the whole story
by Aaron Baar
After two years of declining numbers on the American Consumer Satisfaction Index, the sector, which includes pay-TV companies, Internet service providers, wireless telephone services … Read the whole story
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by Amy Corr
Random App of the week: Responsibility.org wants you to drink responsibly. The Virtual Bar is a free app that explains how different factors affect … Read the whole story