Smartwatches will have their day -- there's no doubt. But we're not there yet. Blame the limits of technology or high consumer expectations, but the smartwatch revolution has definitely stalled. … Read the whole story
Every day on the platform, users and businesses send 7 billion photos, 1 billion messages, 22 million gifs. So far, users have played the … Read the whole story
Beacons are helping shoppers find what they want. The beacons installed at retailers and restaurants in one of the earliest and wide-spread deployments are … Read the whole story
The number of Programmatic Direct deals on DoubleClick AdExchange tripled in 2015, with the rate of growth on mobile far outpacing desktop. Google saw … Read the whole story
There's a billion-dollar opportunity in the palm of your hand: the marriage of addressable TV content and mobile binge viewing. We've all seen or … Read the whole story
With the app, users can use their smartphones to access similar features of the digital SI Play, like managing league registration, team communication, scheduling, … Read the whole story
Social-media marketing firm Sprinklr just raised another $105 million at a valuation of $1.8 billion. Most recently, Sprinklr acquired social visualization platform Postano. Read the whole story
About 80 days after inviting brands and businesses to build bots into Messenger, the network has been flooded with more than 11,000 of the … Read the whole story
Marketing spending is on the rise with favorable investment outlooks continuing in digital tools, analytics and marketing research, according to the American Marketing Association. Read the whole story
Pokemon Go has opened up the consumer world to augmented reality and some agencies have said this could be a good sign for future … Read the whole story
M&C Saatchi Mobile, hired Sarah Casebolt as business development director, U.S. Casebolt joins the agency from Starcom Mediavest in London where she served as … Read the whole story