MoBlog
by Gavin O'Malley, Staff Writer
Popularity aside, how is Pokemon Go doing financially? Pretty well, according to fresh findings from the pollsters at YouGov. So far, players have spent (wasted?) more than $250 million on … Read the whole story
by Gavin O'Malley
Pinterest is inviting advertisers to buy CPM campaigns using an auction-based system. In addition, the network is adding frequency capping, which will let brands … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Adblock Plus has unveiled a workaround that allows users to resume blocking ads on Facebook. Read the whole story
by Laurie Sullivan
Google calls a slow mobile experience too disruptive, so on Thursday the Mountain View company introduced Accelerated Mobile Project Ad Landing Pages built in … Read the whole story
COMMENTARY
by Ruth Arber, Op-Ed Contributor
Facebook recently announced that it is shutting down its desktop ad exchange FBX -- but what does this mean for advertisers? Read the whole story
by Tanya Gazdik
Ads airing during major events like the Olympics resonate best with consumers when they tell a story, Michelle Krebs, senior analyst at Autotrader, tells … Read the whole story
by Sara Guaglione
Bustleis jumping on the Instagram Stories trend and launching two series on the new feature, "The Reel Deal" and "Dating with Emma." Per the … Read the whole story
by Chase Martin
More connected devices are coming to homes and some are focused on simplicity. Logitech's new Pop Home Switch introduced yesterday is a physical button, … Read the whole story
by Jess Nelson
AI-powered marketing company Boomtrain announced the acquisition of Nudgespot on Wednesday, premiering a new messaging platform for more personalized communication that can capture engagement … Read the whole story
COMMENTARY
by Josh Engroff, Op-Ed Contributor
The big new thing often starts out being dismissed as a toy. Facebook, Snapchat, virtual reality, bots, emoji, messaging -- what marketer took them … Read the whole story