MoBlog
by Gavin O'Malley, Staff Writer
When Facebook gobbled up WhatsApp in 2014, everyone assumed that the social giant would wreck the app by betraying its strict privacy standards. It was believed to be only a … Read the whole story
by Chase Martin
Consumer adoption of artificial intelligence-powered virtual assistants will increase, but some brands don't see the capabilities fully replacing humans. The number of active users … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
The smartphone and iPhone screens are no longer secondary sources in many households. The shift from big TV to tiny screen is still in … Read the whole story
by Ben Frederick
WhatsApp announced some new updates to its privacy policy and terms and conditions today, which showed that the company will begin encouraging users to … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Mobile commerce is now mainstream, no longer an afterthought. According to global retail leaders, reported by Katie Evans, Internet Mobile Editor, the 2017 Mobile … Read the whole story
by Wendy Davis
A federal appellate panel has directed ad company Turn to respond to arguments by two New York residents who want to proceed in court … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Marketers will need to become more serious about knowing their customers this year. They will want to get the timing perfect, and determine whether … Read the whole story
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by Gavin O'Malley
Up from seventh place on the list of kid's favorite brands last year, the video platform just beat out Oreo, M&M's, Doritos and Hershey's. Read the whole story
by Jess Nelson
Branch, a linking platform for mobile app marketing, launched a new tool on Tuesday that connects email marketing directly to mobile applications for a … Read the whole story
by Laurie Sullivan
Marketers might need to rethink ways to reach higher-educated consumers, as discretionary spending could take a back seat for many during the next few … Read the whole story