Mobile Marketing Daily
Monday, September 26, 2016
  • Snapchat Debuts Spectacles That Record Video

    Bounding into hardware and physical fashion, Snapchat just unveiled Spectacles -- stylish video-recording sunglasses that are expected to retail for $130. The shades can … Read the whole story

  • The Zuckerberg In The Henhouse

    Facebook should have a thumbs-up, thumbs-down and crossed-fingers button for all the times it has offered something to advertisers, publishers and users that was … Read the whole story

  • Tech Companies Eye Troubled Twitter As Possible Acquisition

    Top tech giants, including Google and Salesforce.com, are reportedly eyeing Twitter. The troubled social network is presently in talks with several suitors. Ad agencies … Read the whole story

  • Mobile Ads On Smartphones Still Seeking An Emotional Trigger

    When it comes to mobile ads on the smartphone, marketers have an array of options that they can use to motivate consumers to take … Read the whole story

  • TV Views On Smartphones Soar

    Live TV views have dipped, but on the upside, in the second quarter, smartphone time with apps or on Web sites has soared, climbing … Read the whole story

  • Mobile Growth Proves Email Marketing Is Still Top Dog

    It may get written off by social gurus and the like, but Deloitte's latest research shows mobile email use is soaring. Thus, brands are … Read the whole story

  • VideoAmp Ensures At Least 80% Viewability Rates

    VideoAmp, a viewability measurement and video optimization platform, announced on Monday that clients are now guaranteed 80% viewability rates. Read the whole story

  • Yahoo Hopes To Create Super Bowl Of Finance

    The shift of consumer consumption to live video continues to present opportunities for advertisers, according to the Live Video panel at Advertising Week 2016 … Read the whole story