MoBlog
by Gavin O'Malley, Staff Writer
Hoping to get consumers' attention? Good luck. More or less, that's the conclusion of some fresh findings from Google. Among other challenges, consumers are increasingly splitting their focus between
multiple … Read the whole story
by Joe Mandese
Rubicon Project has named a former Google executive known for his mobile, video and in-app advertising development experience to the position of chief product … Read the whole story
COMMENTARY
by Elizabeth Hellman, Columnist
At last week's Mobile Marketing Association SM2 Summit, much of the discussion centered on the elements of great marketing campaigns. As exemplified by the … Read the whole story
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by Gavin O'Malley
So much for living on under Google's big umbrella. About a year after selling out to the search giant, mobile app prototyping startup Pixate … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Apple this week opened Search Ads in its App Store for iPhone and iPad in the U.S to all publishers and developers after announcing … Read the whole story
by Chase Martin
Consumers are projected to spend six times more on wireless AI-powered personal assistants in 2020 than they did last year. Google this week joined … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Consumer expectations have both an upside and a downside for the growth of mobile payments. Many studies have shown that there are various barriers … Read the whole story
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by Amy Corr
Random App of the week: USA Network partnered with mobile messaging platform, Snaps, to create a set of emojis for its "Mr. Robot" series. … Read the whole story
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by Philip Rosenstein
Mobile data platform TapFwd announced on Wednesday the release of its mobile data marketplace in conjunction with a $3 million seed round led by … Read the whole story
by Sara Guaglione
'The New York Times' is expanding its Flex Frame Everywhere cross-device digital advertising solution to run across desktop and smartphones. It will phase out … Read the whole story
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by Amy Corr
Boost Mobile has joined the political fray by doing something to help balance voter inequality in low-income neighborhoods. Boost is offering the use of … Read the whole story
by Sara Guaglione
Bloomberg Technology is part of Bloomberg Media's strategy to build brands around business, but with specific angles, such as politics and tech. Bloomberg Technology … Read the whole story