MoBlog
by Gavin O'Malley, Staff Writer
Worldwide, U.S. shoppers lead the way when it comes to using mobile devices during trips to bricks-and-mortar stores. In fact, when asked where they last used their smartphone or tablet … Read the whole story
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by Laurie Sullivan
An increasing number of local searches on Google Maps are turning up the volume of search ads serving on the property. Efforts have resulted … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
One of the elements that is a critical fuel for the Internet of Things is speed. That long-awaited speed, at least from a cellular … Read the whole story
by Chase Martin
Consumers are concerned about the security in IoT devices and that concern has impacted their connected device purchase decisions. Overall awareness of potential security … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
The $85 billion merger between AT&T and Time Warner would be a historic deal and form a giant, to be sure. There are implications … Read the whole story
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by Gavin O'Malley
The new partnerships could help Hootsuite further distinguish itself among other enterprise social-media management platforms. Clearly a force to be reckoned with, the company … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
When is a pixel more than just a pixel? When it's Google's latest entrant into the smartphone space. Unveiled at a special event on … Read the whole story
by Joe Mandese
The Digital Place-Based Ad Association (DPAA) will hold its annual "Video Everywhere" Thursday with a focus on the shift from targeting consumers inside the … Read the whole story
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by Laurie Sullivan
The latest controversy about Google's ad-targeting capabilities comes with a post from ProPublica that raises concerns about a policy change this past summer that … Read the whole story
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by Tobi Elkin
AdTheorent, a provider of data-based predictive tools, used a new ad unit to survey voter sentiment after the third presidential debate. The unit layers … Read the whole story