MoBlog
by Gavin O'Malley, Staff Writer
Of course, consumers hate crashing apps. But how big a problem are crashes, really, and what's the likelihood that they'll drive users away? Read the whole story
by Gavin O'Malley
Testing the patience of brand partners, Facebook reported some additional ad-metric inaccuracies on Wednesday. On one of its Pages dashboards, a summary number showing … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
More traffic comes from mobile than desktop globally, prompting the searching question -- what are you doing to make it easier for customers to … Read the whole story
by Sarah Mahoney
Among those expected in Santa's checkout carts this season? Connected home devices, especially smart speakers, like Amazon Echo, Amazon Echo Dot and Google Home. Read the whole story
COMMENTARY
by Karla Fernandez Parker, Columnist
There has been a lot of talk about Millennials embracing mobile payment. Last month, Chuck Martin published an article in MediaPost's "MobileShopTalk" about consumers … Read the whole story
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by Laurie Sullivan
Only one-third of marketers participating in study released by the Mobile Marketing Association (MMA) this week said they use multi-touch attribution tools today, which … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Why, specifically, would you want to take a selfie while you're drinking a soda? Read the whole story
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by Tobi Elkin
Smaato, a global real-time advertising platform for mobile publishers and app developers, said it's adding support for two video ad formats: outstream and rewarded … Read the whole story
by Laurie Sullivan
Just 9% of marketers participating in a white paper scheduled for release Thursday admit they can consistently recognize customers across media channels, although 72% … Read the whole story