MoBlog
by Gavin O'Malley, Staff Writer
As expected, Instagram added live video to its existing app, this week. All U.S. users should now have access to the feature. It came as a surprise to no one … Read the whole story
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by Gavin O'Malley
Beginning in the New Year, Opera Mediaworks will have a new name: AdColony. The choice is an interesting one, considering that AdColony is the … Read the whole story
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by Sara Guaglione
Busy executives primarily consume news on mobile. They are also open to advertising, especially if they find it valuable. Read the whole story
by Gavin O'Malley
National Geographic's Facebook Page will publish the first 360 Live video. Later this month, Facebook is expected to begin offering Live 360 broadcasting via … Read the whole story
by Sara Guaglione
Over the weekend, Hearst-owned men's lifestyle magazine Esquire opened up a pop-up channel on Snapchat's Discover platform. It allows publishers to create magazine-like content, … Read the whole story
COMMENTARY
by Stephen Burke, Op-Ed Contributor
Brands are now aligning permissions with valued behaviors and opportunities; they are timing the presentation of permissions in a more sophisticated and natural manner. … Read the whole story
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by Laurie Sullivan
Some 70% of marketers will spend more on marketing in 2017, with 67% saying they will spend up to 75%. Some 19% said they … Read the whole story