by Sara Guaglione
For the first time, more than half of the record $72.5 billion spent on digital advertising in the U.S. last year was on mobile … Read the whole story
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by Gavin O'Malley
Twitter reported Q1 revenue of $548 million, down 8% year-over-year, yet strong user growth surpassed expectations. Read the whole story
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by Amy Corr
Random iPhone App of the week: One of my biggest challenges in life is learning how to relax, and YogiTunes aims to help me. … Read the whole story
by Sara Guaglione
Gannett Co., parent company of USA Today and more than 100 local newspapers, revealed a 17.7% dip in print advertising revenue, compared to the … Read the whole story
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by Laurie Sullivan
Which personal assistant has the greatest intelligence needed to carry out tasks and provide accurate information? Research from Stone Temple Consulting examines Google Assistant, … Read the whole story
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by Laurie Sullivan
The largest Internet search engine in Russia said revenue from its ad network also rose 17%, to about RUB 5.6 million. Read the whole story
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by Tobi Elkin
Aiming to help publishers improve monetization, AppNexus launched a multimedia auctions technology that will enable multiple media types to compete in one unified auction. … Read the whole story
by Laurie Sullivan
Companies like Hertz are very close to understanding what drives purchases from keyword search to in-store. White opened the MediaPost Search Insider Summit on … Read the whole story
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by Jess Nelson
Zeta Global announced a late-stage equity and debt-funding round on Thursday to boost its marketing cloud prowess, as well as likely positioning the company … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
On all kinds of devices, digital video garnered $9.1 billion last year, 53% higher than the year before. But mobile ad revenue topped 50% … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Acting FTC chief Maureen Ohlhausen cheered news that the centerpiece of the net neutrality rules could soon be reversed. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Consumers like email and they prefer to get marketing messages through the channel. But don't take that fondness for granted, a new study by … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Amazon's dedicated storefront does little to advance the company's position on its own -- the impact comes from turning the digital content into renewal … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
most millennials surveyed are involved in B2B purchase decision-making at their companies, with one-third of millennials being the sole decision-maker. Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
The IAB UK shows mobile accounts for 38% of digital ad spend and the lion's share of social, content and video ad spend. It … Read the whole story