MoBlog
by Gavin O'Malley, Staff Writer
During the second half of 2016, the number of U.S. households relying solely on mobile phones surpassed those with landlines, according to fresh findings from the Centers for Disease Control. Read the whole story
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by Gavin O'Malley
Snapchat Ad Manager should make it easier for brands to buy ads on the self-described "camera company." With Ad Manager, Snap partners can choose … Read the whole story
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by Philip Rosenstein
Pixalate, a data intelligence and fraud prevention platform, released on Wednesday its updated indices, which rank the top programmatic ad platforms across mobile and … Read the whole story
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by Tobi Elkin, Philip Rosenstein
Dashbid, PulsePoint, and Viant were among the ad-tech firms making news the week of 5/1. Read the whole story
by P.J. Bednarski
CEO Susan Wojcicki apologizes for brand safety snafu; YouTube announces six TV-like shows but adamant it's not TV Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Social ad spending increased 41% year-over-year supported by substantial (153%) growth in video ads, and Dynamic Product Ad (202%) spending. Increased spending on mobile … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
Ad blocking and ad fraud are among the topics GroupM tackles in its annual "Interaction" report dubbed "This Year, Next Year.".The media planning and … Read the whole story
COMMENTARY
by Sherry Smith, Columnist
We in the marketing world commonly refer to teens as "digital natives," the generation that has never known life without the internet. And I'm … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
The smart mirror is getting smarter. Voice recognition is being added to intelligent augmented reality to create a new version of the magic mirror. … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
In a mobile-first digital marketing landscape, how else are you going to recognise consumers on multiple devices and channels, if not by email? Read the whole story
COMMENTARY
by Ted McConnell, Featured Contributor
In the past month, I've heard lots of complaining about data. I've been guilty of it myself, and (gulp) will be now. I recently … Read the whole story