Tencent just put another $90 million in mobile gaming startup Pocket Gems -- an interesting development because the Chinese tech giant is expected to give the US-based Pocket Gems a … Read the whole story
Windows users can expect what Microsoft promises will be "the complete" iTunes experience, including Apple Music and the iTunes Store, as well as support … Read the whole story
Talk to brand advertisers about the possibilities of mobile advertising, and enjoy watching their eyes light up with excitement. "Wait, so you're saying I … Read the whole story
A new service called Inbox Submission helps brands drive reviews via email. Read the whole story
During Monday's upfront presentation, NBCUniversal's Linda Yaccarino made a strong case for advertisers continuing to buy lots of TV commercials, in light of competing … Read the whole story
No checkout? No long lines? It's easy to see why Amazon has pursued this concept. But let's consider some of the challenges. Read the whole story
Forrester analysts estimate 37% of all new tech project spending will be related to the CMO, including marketing automation software, marketing data analytics, mobile … Read the whole story
A survey from Advertiser Perceptions says things like decluttering Websites, better targeting of ads and creating ads expressly for digital all help the ad … Read the whole story