MoBlog
by Gavin O'Malley, Staff Writer
Facebook's content guidelines are spread across more than 100 training manuals, spreadsheets and flowcharts, the Guardian has learned. Yet, If not quickly enough for critics, the social giant's
content strategy … Read the whole story
by Laurie Sullivan
Paid search at 40.6% remains the last channel clicked prior to purchase, according to the data. Search engine optimization at 19.6T% remains the No. … Read the whole story
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by Gavin O'Malley
Still searching for a viable business mode, Medium is now courting potential subscribers with audio versions of stories. Medium is charging $5 a month … Read the whole story
COMMENTARY
by Scott Anderson, Op-Ed Contributor
Mobile is no longer just about the device; it's a state of being. Now, marketers must refocus mobile strategies around the entire user experience … Read the whole story
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by Wendy Davis
"Advertisers were led to believe that Facebook's video advertising performed better -- and was therefore more valuable -- than it really was," marketers argue. Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Moms in the United States now spend more time each day on the Internet than listening to the radio or watching television Read the whole story
COMMENTARY
by Tim Dunn, Columnist
Last week, Google held its annual I/O summit at its headquarters in Mountain View, Calif. Many developers, executives and experience designers gathered to see … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Google's visual positioning system (VPS), announced at its I/O conference last week, will become the company's next targeting option for marketers looking to increase … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Email marketing is rarely mentioned alongside the term Gen Z, and that should alarm. The industry needs to get interactive and useful. Plain text … Read the whole story