Top Story
Expanding the reach of its mobile ad partners, Twitter debuted a new version of its Publisher Network on Thursday. The Twitter Audience Platform, as the network has been renamed, now … Read the full story by Gavin O'Malley
News
Search engines and Web publishers are bleeding billions of dollars in lost ad revenue from ad blocking, the act of installing browser tools that identify and remove advertisements. In fact, … Read the full story by Laurie Sullivan
News
Kahuna just raised $45 million in a fresh round of funding. The mobile marketing automation startup will use the monies to help Kahuna accelerate its vision of communication automation, and … Read the full story by Gavin O'Malley
Commentary
Growth has slowed for both Facebook and Twitter in the U.S., at least in proportional terms, per a Pew study. Some other, newer social networks are continuing to grow at … Read the full story by Erik Sass
Commentary
One of the weirder projects spawned by the democratization of space flight is Mars One, an independent program that seeks to send human colonists on a one-way trip to Mars. … Read the full story by Erik Sass
News
IDC, an American market research firm, predicts the drastic worldwide growth of mobile commerce transactions -- led primarily by Asia-Pacific (APAC) markets -- from the $500 billion expected in 2015 … Read the full story by Ben Frederick
News
The Media Rating Council this week updated its desktop viewable ad impression measurement guidelines, which were first released about 18 months ago. There were no sweeping changes made to viewability … Read the full story by Tyler Loechner