Consumers seem to be remembering the ads they encounter on Instagram at a remarkable rate. According to fresh analysis of Nielsen Brand Effect data, the social network is seeing average … Read the full story by Gavin O'Malley
Recently, Showtime announced the renewal of its totally binge-worthy, crazy-sexy and sometimes even cerebral series, "The Affair," for a third season. That's not a minute too soon; the season two … Read the full story by
An Integral Ad Science (IAS) survey of 400 digital advertising professionals found that everyone agrees media quality is important -- but not everyone has the same definition of quality. Read the full story by Felicia Greiff
Ad-tech company YuMe is introducing an enhanced version of its SSP (supply-side platform), YuMe for Publishers. Read the full story by Felicia Greiff
For those who have stopped going to church yet still have increasingly vague memories of key dates in the Christian year, the Advent calendar is a special one used to … Read the full story by George Simpson
From a global perspective, to say that mobile devices are disrupting the digital media landscape somewhat understates the case. We have witnessed a major shift in how billions of people … Read the full story by Josh Engroff
In this newly created role, Falconer will lead a team of more than thirty A&O specialists across North America and will be responsible for providing data and customer insights. Previously … Read the full story by Larissa Faw
Two app developers have agreed to settle charges with the Federal Trade Commission for allegedly allowing ad networks to collect data from children in order to serve them targeted ads. Read the full story by Wendy Davis