During the holiday season, Foot Locker has been releasing new Jordan brand gear and apparel, a period dubbed the “23 Days of Flight.” A TV spot supporting the initiative stars Jordan brand ambassador Carmelo Anthony of the New York Knicks, showing how his priorities are ordered. Anthony arrives at Madison Square Garden for a home game and gets ready – his feet are taped, he puts his uniform on and starts walking toward the court. He overhears a man on his cell phone talking about the latest order of Jordan sneakers that just arrived at Foot Locker, which prompts Anthony to return to the locker room untape his foot, change back into his everyday clothes and head to the closest Foot Locker. Watch it here, created by BBDO New York.

Acura launched eight customized ads made for Jerry Seinfeld’s Web series “Comedians in Cars Getting Coffee.”  Written by Seinfeld and directed by Barry Sonnenfeld, the spots are stylized in a retro 1960s style as a spoof of old-time advertising. Acura is the exclusive sponsor for the show, which features Seinfeld picking up comedians in vintage automobiles and taking them out for coffee and chit-chat. Each set of two ads has a different theme, like astronauts late for an outer space mission and returning to their Acura with plenty of room to house moon rocks and other alien elements. Another set shows a family of five on a picnic with just a carload of potato salad left outdoors overnight. The follow-up ad follows the family to the ER. The next set features a dapper spokesman describing the Acura using meaningless trigger words, while the final set proves that love is in the air – and if you drive an Acura, it’s like floating in the clouds. See the ads here, created by Mullen.

When you have 4 and a half minutes to spare, check out the new Airbnb video that launched today. Directed by Tool's Alma Har'el, “Home To You” is part of Airbnb’s first national ad campaign, “Every Traveler Deserves a Home,” which also includes TV, print and cinema advertising. Travelers want to feel like they’re at home when traveling abroad or stateside. The same goes for migratory birds. So Pereira & O’Dell commissioned a team of artists to make 50 Airbnb listings into birdhouses. It’s pretty amazing just how much attention to detail, including amenities, is found in these miniature replicas. Once the birdhouses were completed, each was shipped off to New Orleans to be placed in the city’s Audubon Park from Dec 16-22, home to a vast number of migratory birds. (I can attest to this fact firsthand. The park is a favorite running spot of mine when visiting the Big Easy, and I’m always amazed at how many different types of birds I see there.) Watch the video here.

The holidays are a time for love… sweet love. K-Y Touch Canada launched an online video campaign targeting, according to the company,  "zoomer" women – I guess we don’t call them boomers here? – encouraging them to “warm up to love again.” The 15-second videos combine slow jams with husbands doing average, everyday actions that the wives view in slow motion, like blow-drying his hair, starting the lawn mower and struggling to do a complete sit-up. See the videos here, here and here. DDB Canada created the campaign, directed by Curtis Wehrfritz of Untitled Films. The videos will run as TV ads starting in January.  

I don’t watch HBO’s “Game of Thrones,” but judging by the popularity of a social media campaign launched Thursday, apparently I should. To promote the upcoming premiere of Season 4, the network launched a social media roast of the show’s King Joffrey Baratheon.  Using the hashtag #RoastJoffrey both fans and citizens of Westeros - no matter their loyalties – can participate in a comedic roast of the reviled king. Series regulars – like Arya Stark (Maisie Williams) and Hodor (Kristian Nairn) – celebrities and even major brands have roasted the king via Twitter, Instagram, Vine and Facebook.  The @GameofThrones handle serves as host and moderator of all things #RoastJoffrey and all content is curated at RoastJoffrey.com, which supports Facebook, Twitter and Instagram posts. So far, more than 40,000 tweets have been sent and my favorites come from national brands that are joining in on the fun.  @Charmin said: “There are some people so crappy even we won't go near them. #RoastJoffrey#tweetfromthethrone.” @AuBonPain responded: “No matter how much you suggest it, we can't add #RoastJoffrey to the sandwich menu. #sorrynotsorry” Lastly, NBC’s show “Hannibal” tweeted: “#RoastJoffrey? Sounds delicious.” 360i created the campaign.

There's photographic proof that Bigfoot exists in a 2:15 online video for Killer Loop, an apparel brand designed for adventurers exploring extreme temperatures and altitudes. “The Hunt” follows a photographer and filmmaker through treacherous terrain – a forest set in a high altitude, with sub-zero temperature – as they search for an elusive creature. The pair stop suddenly when they hear movement in the trees. Cameras out, the men follow the sounds to see a large figure burst from the trees: Bigfoot, on skis. The video stops on a still of Bigfoot and invites users to choose any one of six different camera angles to watch him demonstrate his supreme skiing skills. Watch it here. The video supports the launch of Killer Loop’s e-commerce site. 72andSunny Amsterdam and Minivegas created the video.

The Best Friends Animal Society launched a PSA campaign to encourage animal lovers to adopt a friend for life from their local  shelter. Rather than big-name celebrities, Internet pet celebrities are used to spread the word here. Perma-kitten @iamLilBUB, goofy-faced chiweenie @tunameltsmyheart, wide-eyed @nala_cat and the treat-loving super hero @ginny_jrt are big deals in the Instagram world. Who better to spearhead an adoption campaign than these adorable animals? A 60-second video is running in conjunction with the Instagram campaign, illustrating that “you can’t buy a best friend, but you can adopt one.” Too much cuteness in one video. Watch it here, created by TBWA\Chiat\Day LA.

Meineke has launched its first rebranding campaign since opening almost 40 years ago with a series of TV spots starring Robby Novak of viral video “Kid President” fame as Meineke’s “Kid Mechanic.” He teaches drivers, in an ever-so adorable way, that a general upkeep of one’s car can save them from future disasters down the road. In one ad, Kid Mechanic likens cars to UFOs because they pick people up but nobody really knows how they work. Watch it here. The next ad describes an oil change in layman – or kid – terms: old oil is like going down a waterslide sans water. It hurts. See it here. And in terms of body parts, transmission fluid costs a finger, compared to the arm and a leg that an actual transmission costs. Watch it here. The "Drive A Little Smarter" ads were created by Pitch and directed by Jeff Tomsic.

Random App of the week: Ever wonder what it was like at the 1893 World’s Fair in Chicago?  The Field Museum allows users to do just that with an app promoting Opening the Vaults: The Wonders of the 1893 World’s Fair Exhibit. Created by DDB Chicago, the campaign teases imagery from 1893 and allows people to actually see, via mobile device, what people saw back then. The exhibit was created with artifacts from the Field's own storage rooms. The app also allows museum-goers to build personalized tours and access exclusive content like video content and 360-degree panoramas. The app is available for free in the App Store and The Google Play Store.