Publishers Daily
Tuesday, March 15, 2016
  • Time Inc., Nielsen Catalina Put Print In Cross-Platform Measurement Mix

    The service, available to CPG advertisers, brings together different forms of measurement tailored to specific media, including Time Inc. subscription data and GfK MRI. … Read the whole story

  • Meredith, Unconventional Studios To Produce Video Content For Millennials

    The partnership with Unconventional Studios allows Meredith to bolster their digital presence with regular video content and attract Millennial women. With this new partnership, … Read the whole story

  • Snapchat Discover Adds NowThis As Pub Partner

    NowThis is the 21st publisher to partner with Snapchat. Partners can create and distribute daily content that includes full-screen articles, videos, photos and vertical … Read the whole story

  • Apple To Launch New Ad Formats In News App

    As Apple has clearly outlined, a "native banner" unit is among seven new ad formats soon to be supported by the News app. Distinguished … Read the whole story

  • Nat Geo Leaps Into Upfront Season With Programming On A Global Scale

    From Ron Howard on "Mars" to David Letterman in India, National Geographic Channel is spanning the globe and blasting off into outer space this … Read the whole story