Publishers Daily
Wednesday, February 22, 2017
  • Conde Nast Renames, Refocuses Digital Strategy, Initiatives Team To Co/Lab

    As Co/Lab, the team will focus on "building" rather than "fixing" Conde Nast's digital strategy, says chief digital officer Fred Santarpia, and will be … Read the whole story

  • Editorial Content Is More Memorable Than Social News Feed Content

    A new study conducted by Neuro-Insight found that the value of high-quality editorial is 16% more personally relevant and engaging than social news feeds. Read the whole story

  • Two Native Ad Giants Partner On Native Programmatic Capabilities

    Native ad platform companies Bidtellect and TripleLift said they're entering a partnership that will bring advanced programmatic capabilities to native advertising. The goal is … Read the whole story