Lack of access to data is one problem; another is declining consumer trust in social media platforms, Integral Ad Science reports. Read the whole story
The unit will leverage the company's national broadcast reach, it says. Read the whole story
Brands will be paying attention to values as they seek advertising that scales, says DoubleVerify's Mimi Wotring. Read the whole story
Listings Verifier and other features support Yext's Answers Platform. Twitter and Instagram have been added to the Yext Publisher Network to give customers of … Read the whole story
Many consumers are worried about safety, Telus International reports. Read the whole story
Laura Molen, president of ad sales and a 10-year veteran who has been key in helping NBC construct its One Platform team, is leaving … Read the whole story
The photo-sharing app helps shoppers to find brands based on their interests and past purchases. Read the whole story