The Social Graf
by Erik Sass, Staff Writer
Americans (and people in other countries) who hold college degrees are more likely to use social networks than peers who don't hold college degrees, according to a new global survey … Read the whole story
by Karlene Lukovitz
The brand is encouraging fans to create individually customized package designs using an infographics app that draws on information from the user's Facebook profile … Read the whole story
by Mark Walsh
Social networking now accounts for one of every five minutes spent online, making it the most popular online activity worldwide, according to a comprehensive … Read the whole story
by Karl Greenberg
Cella Irvine, CEO of contextual ad firm Vibrant, says social media, mobile, data, video, and context will be critical areas defining where online advertising … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
A recent StrongMail survey, conducted by Zoomerang in November, reflects the attitudes of business leaders about their planned marketing budgets, priorities and challenges for … Read the whole story
COMMENTARY
by Peter Ghali
With new online channels emerging and the challenges they bring, marketers should review their 2011 initiatives to extract what worked -- and what didn't … Read the whole story