The Social Graf
by Erik Sass, Staff Writer
Different ethnicities tend to have different attitudes towards social media, which shape different usage patterns, according to new data from Nielsen and NM Incite. Marketers who are aware of these … Read the whole story
by Karl Greenberg
While about a third of social media users find ads on social networks more annoying than ads elsewhere online, the firms report that more … Read the whole story
-
by Amy Corr
Lenovo named We Are Social as its global social media agency of record, following a review. Read the whole story
by Karlene Lukovitz
The grand-prize winning video and photo entrants will each receive two round-trip JetBlue tickets, and their entries will be featured on Dunkin's electronic billboard … Read the whole story
by Aaron Baar
The interactive program sets up an interface that looks like a video chat with Santa, where they can type in their side of a … Read the whole story
COMMENTARY
by Amy Corr, Staff Writer
Much like a real game of musical chairs, the virtual version also lasts between seven and 10 minutes. Blu Dot, which makes high-end furniture, … Read the whole story
COMMENTARY
by David Hessekiel
Charity runs, walks, rides, triathlons, hikes, climbs, swims and other peer-to-peer fundraising events are a multibillion dollar business, according to the annual surveys conducted … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Only a few minutes into a Email Insider Summit panel where panelists can't speak the name of the two biggest names in social media … Read the whole story
COMMENTARY
by Stephanie Miller
Email is still a very important channel in socializing the enterprise, because although social, search and web microsites are great ways for customers to … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Delivering the keynote at the MediaPost Email Insider Summit, Evan C. Shumeyko, global director of CRM at OgilvyOne, said people's misperceptions become marketing opportunities. … Read the whole story