Less than a year after Facebook's disappointing IPO, social media stocks are on the upswing, reflecting growing investor confidence in the sustainability of social media business models -- at least … Read the whole story
With Valentine's Day approaching, NetBase analyzed consumers' social media conversations about eight chocolate brands over the past year. Turns out that Hershey's has been … Read the whole story
A surprising survey reveals that a non-profit tops the list of brands with the most loyal Facebook fans. LoudDoor, a Facebook Insights preferred marketing … Read the whole story
Professional networking site LinkedIn on Thursday reported revenue increased 81% in the fourth quarter, fueled by strong growth across all three of its key … Read the whole story
A new global study from PwC reports that last year, only 12% of consumers bought anything through social media. But the survey did highlight … Read the whole story
As far as Twitter advertising goes, Promoted Tweets that appear in response to user search queries are considerably more effective than less targeted Promoted … Read the whole story