The Social Graf
by Erik Sass, Staff Writer
Social media may be the wave of the future for marketing, PR, and customer service, but it's a wave that many executives seem determined to avoid, according to a series … Read the whole story
by Mark Walsh
Tumblr on Monday introduced a new ad unit that will allow marketers to run messages in the section showing what's trending on its mobile … Read the whole story
by Aaron Baar
Through a new Facebook app promoting the brand's PIXMA printers, parents and children can sit down and compose their letter to Santa. They can … Read the whole story
by Gavin O'Malley
Sweet on Twitter, the entertainment business continues to test the network as a tool for marketing, measurement and even script adaptations. Blurring the lines … Read the whole story
by Laurie Sullivan
Google will use its social network Google+ video service Hangouts to help host the first online Hangout-a-thon that will allow consumers to connect with … Read the whole story
by Karlene Lukovitz
The "Pass the Glass" campaign, created with The VIA Agency, asks people to use Vine to film videos of themselves passing a glass of … Read the whole story
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by Steve Smith
Apple has acquired a social media analytics firm that claims to have indexed all of Twitter's content since 2006. No one has a clear … Read the whole story
COMMENTARY
by Debora Lance
National retailers generally do not consider small businesses to be major competitors -- but they should. A Deluxe survey revealed that 95% of consumers … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
The online video biz is firmly planted in mobile; that's where the users are headed. But video consumers of the YouTube variety are also … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Social media popularity invites our attention and derision all at once. We are uneasy with this shift in authority that both social media and … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Darth sends some iron-fisted "love" to the storm troops in Disney's first Instagram in advance of the next Star Wars trilogy. Hey -- if … Read the whole story